Bearing It All
Where Entrepreneurs Keep It Real.
On Bearing It All, Kate Ginsberg goes beyond the polished success stories to explore the real highs, lows, stumbles, and breakthroughs of entrepreneurship.

On Bearing It All, Kate Ginsberg goes beyond the polished success stories to explore the real highs, lows, stumbles, and breakthroughs of entrepreneurship.
Each episode of Bearing It All brings you vulnerable conversations with bold entrepreneurs navigating what it means to grow a company without losing your soul.
If you’re here for honesty without the gloss, stories about leadership beyond profit, and building teams that thrive, hit play.
Join Kate Ginsberg, Queen of To Do’s founder and CEO, for her first solo episode of Bearing It All—a deep, reflective, and refreshingly real conversation on what it means to run an ethical company in a world obsessed with profits.
Kate shares what it looks like behind the scenes to scale a service-based business while staying grounded in core values like respect, community, and transparency. From team wages to letting go of toxic clients, this episode is packed with the real talk most leaders avoid.
A Culture Where People Come First.
“We believe in paying a living—thriving—wage. We believe in giving time off without guilt. We believe that our team deserves a life that isn’t just work and sleep.”
—Kate Ginsberg
Kate Ginsberg is a CEO, speaker, and community builder who leads with both heart and clarity. She’s the founder of Queen of To Do, a lifestyle management company dedicated to helping busy professionals create calm, order, and breathing room in their lives.
Since launching her business solo, Kate has scaled to a thriving team of 19 W-2 employees. Her leadership philosophy is built on kindness, equity, and boundaries. Through Bearing It All, she’s opening up about the raw realities of entrepreneurship—from growing pains to grace-filled pivots—and why values-based business isn’t just possible, it’s powerful.
“People are not expendable. We don't push hustle culture—we build something sustainable. That’s what ethical entrepreneurship means to me.”
— Kate Ginsberg
Kate Ginsberg is not just the founder and CEO of Queen of To Do—she's a trailblazer in the art of radical self-care through delegation. As the driving force behind Bearing It All, Kate brings a refreshing honesty to the entrepreneurial journey, proving that trying to do it all isn’t a badge of honor—it's a recipe for burnout.
Her journey is a testament to the belief that rest is not a luxury, but a necessity. Kate founded Queen of To Do on the understanding that when you give yourself permission to lean on expert help, you're not just lightening your load; you're reclaiming the ultimate luxury: time. Time to think, to create, and to live life fully.
Whether she’s sharing candid stories on Bearing It All or teaching her team of personal assistants about empowering clients to find balance, Kate shows that embracing delegation is the radical self-care move every entrepreneur deserves.
Ready to see how taking the weight off your shoulders can lead to a richer, more connected life?
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